Tips for Growing Your Blog in 2024 – The Things All Blogs Should Do

Tips for Growing Your Blog in 2024 – The Things All Blogs Should Do

Whether you are blogging for fun, blogging as a business, or blogging for your business, growing your blog and reaching more people are usually the goals. For professional bloggers or business blogs, growing your blog and attracting more traffic will mean a bigger earning potential and more sale opportunities too.

Are you ready to reach more people and grow your site? Let’s look at some ways that you can grow your blog this year.

• Focus on the right kind of content

You need the right kind of content to attract visitors so focus on creating the kind of content that people are looking for and the kind of content that people want to share with others. Look out for trending topics that fit within your niche and write long-form blog posts, preferably with long headlines. It seems that people prefer content that is longer and are more likely to share long content with others via social media. On that note, also make it easy for people who want to share your articles to do so. You can add highly visible and user-friendly share buttons by using a plugin for your blog.

To understand your audience better, have a look at how your current content is performing. What kind of articles are doing well and attracting the most visits at the moment? This can give you a good indication of what kind of content to work on for future articles.

You can also re-use your existing, well-performing content in new formats, such as social media posts, infographics, videos, and more. If it has performed well in one format, it’s likely that it will in another too.

• Make Sure your Content is SEO Optimised

Good SEO is essential for ensuring that your articles rank well in search engines so that people find your content. Optimise your articles around specific keywords – there are many tools available to help you with this. Also remember to add internal links between your own posts as well as this is great for SEO. This will also help readers find other, relevant content on your site and make them stay for longer if they choose to read more articles.

SEO can feel very overwhelming but it’s important to learn or to get help with this if you want to grow your blog and for it to be a success. Sign up for SEO training (course link here) online to learn what you can do for your site – there are some excellent companies out there who can help you learn the strategies you need. You can even get help from experts who can do the work for you, refreshing content on your site to increase your traffic.

• The Importance of a Good Blog Design

SEO optimised blog posts might get the readers to your site, but how your blog looks and functions can make them leave straight away if it’s not good. Keep your blog easy to navigate and aim for a clean and uncluttered design to ensure visitors enjoy hanging around and want to come back too.

I don’t mind websites having ads, but I will instantly leave a site if it has lots of ads within the article, especially if they are those annoying repetitive ones. I don’t care how good the article is if it’s cluttered with distracting and ugly ads that ruin the reading experience. Keep your ads away from the actual text to avoid this. The same goes for pop-up ads – there’s simply no need.

Also be selective with the images that you use for your site and make sure that they are sized consistently and of good quality (but optimised for loading speed too, of course).

The above are the most important ones that all blog owners should do. There are lots of other things that you can do to help your website too, but start with the above and see how you get on.

Collaboration.